Central Government Departments
History of Directorate of Advertising and Visual PublicityThe Directorate of Advertising & Visual Publicity (DAVP) is the nodal agency to undertake multi-media advertising and publicity for various Ministries and Departments of Government of India. Some of the Autonomous Bodies also route their advertisements through DAVP. As a service agency, it endeavours to communicate at grass roots level on behalf of various Central Government Ministries. The origin of DAVP can be traced to the times of World War-II. Immediately after the out-break of Second World War, the erstwhile government of India appointed a Chief Press Advisor. Besides other things, advertising was also the responsibility of the Chief Press Advisor. A post of Advertising Consultant was created in June 1941 under the Chief Press Advisor. This is where DAVP has its roots. On March 1, 1942, the Advertising Consultant Office became the Advertising Branch of the Department of Information & Broadcasting. Following the expansion in its scope, functions and activities, this Advertising unit was declared an Attached Office of the Ministry of Information & Broadcasting on October 1, 1955. The office also assumed the name of Directorate of Advertising & Visual Publicity(DAVP). DAVP was further declared as Head of a Department on April 4, 1959. By virtue of this declaration, financial and administrative powers were delegated to DAVP. DAVP has been working as a catalyst of social change and economic growth over the years. It has been instrumental in creating awareness amongst masses on socio-economic themes, seeking their participation in developmental activities and for eradication of poverty and social evils. i. To perform the functions of a multi-media advertising agency for the Central Government. The channels of communication used are : Advertisements - Release of press ads The main set-up of DAVP at the headquarters consists of : 1. Campaign Wing - for coordinating publicity campaigns DAVP has a network of offices spread all over the country. DAVP has:- 1. Two Regional Offices at Bangalore and Guwahati to coordinate the Directorate’s activities in the region. Some of the important subjects publicised by DAVP include:- 1. Health & Family Welfare
Related ArticlesTax Payers Corner of Income Tax Department, DelhiIn this module a tax calendar has been provided for the benefit of the tax payers. The module "Income Tax Return" will help you to select the proper return of income. A link with the return form has been provided which can be down loaded. You will be able to Indian Army : Strength Teeth and TailThe phrase teeth and tail has been hounding the Army ever since a manager with a piquant turn of phrase slotted it into the military lexicon some forty years ago. Someone will have to decide that if the teeth, (meaning the arms) are really to be effective, should not the Technology Thrusts Information Systems of Container Corporation of India LimitedIT forms the backbone of any service industry, where information correlates directly with improved levels of efficiency. In the transport sector, antiquated, cumbersome paper-based procedures cause an enormous waste of time and money. All too often, goods move through transport systems at a frustratingly slow speed, especially in developing countries. Objective of Dr. Ambedkar FoundationIn pursuance of the recommendations of Dr. Ambedkar Birth Centenary Celebration Committee, the scheme of establishment of Dr. Ambedkar Chairs was undertaken by this Foundation in the year 1993. The broad objective of this Scheme is to provide well equipped centres of learning to intellectuals, academicians, and students to undertake studies International Cooperation of Department of Agricultural Research and EducationRealising the importance of global and regional alliances to share knowledge and the genetic diversity for food security and sustainability, India has been making concerted efforts to develop close linkages with other countries and internationally renowned agriculture research institutions. IC Division of DARE is the nodal agency for such international About the India PostTo provide high quality mail, parcel and related services in India and throughout the world ; to be recognized as an efficient and excellent organisation exceeding the expectations of the customers, employees and the society; to perform the task by: Department of All India RadioA national service planned, developed and operated by the Ministry of Information & Broadcasting under the Government of India. Sound broadcasting started in India in 1927 with the proliferation of private radio clubs. The operations of All India Radio began formally in 1936, as a government organisation, with Indian Army in KashmirThe provincial subdivision of Kashmir followed geographical compulsions. To the south-west of the lofty Pir Panjal range lies Jammu. Enclosed by this range and the Great Himalayan Range lies the Kashmir Valley. Beyond, to the North, between the Main Karakorams and the Himalayan Range lies Gilgit, Hunza, Baltistan with Ladakh Directorate of Field Publicity HeadquartersThe Directorate of Field Publicity is located at East Block-IV, Level-III, R.K. Puram, New Delhi-110066. The Directorate is headed by the Director General . Different wings at the Headquarters including Programme, Technical , Administrative and Rajbhasha Wing. In the Programme Wing, there is One Deputy Director Introduction to Department of Land ResourcesIn May 1985- A National Wastelands Development Board (NWDB) was set up in the Ministry of Environment & Forest with the mandate of tackling problem of degradation of lands, restoration of the ecological balance and meeting the growing demand for fuel-wood and fodder. In July 1992- |
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